Taco Bell's hot sauce has long had a cult following, so much so that the company started offering full bottles of it online.
Now, Taco Bell is offering its devotees a new way to take their saucy love up a notch with a hot sauce packet pool float, which is part of the company's new summer clothing and accessories line.
The float looks just like the hot sauce packets you know and love, but it measures 43 inches wide and 80 inches tall—perfect for a day of lazy floating.
But Taco Bell's not ashamed to tell you what the real purpose of this float is: getting the perfect Instagram pic. The float's bright orange color paired with the word "hot" in large, bold lettering at the top of the packet begs to be photographed and paired with your best Taco Bell-themed caption. The company's description of the float embraces its 'grammable design. "Let all your worries float away this summer while you lounge out on the best and most photo-worthy float out there," it reads.
The float costs $45 and is already a ... hot item. Its order page asks customers to allow an extra week for delivery due to a high volume of orders.
The summer line features several other sauce-themed products for TB lovers. There's a sauce packet bikini ($60), sauce packet swim trunks ($60), a variety of sauce packet beach towels ($25), and even a sauce packet portable charger ($30) and waterproof speaker ($35).
Feelin' saucy yet?